Located in Bari (Apulia – Italy), Baylón, a small custom brewery, situates itself in a square in front of the church of San Pasquale Baylón. It revolves its branding around the saint, the egg, and, naturally, the beer, with San Pasquale Baylón, who is credited with inventing “zabaione,” a sweet and nutrient-rich egg-based drink, serving as a central figure.
Identity scope:
Define the brewery’s personality and values and create a unique logo blending San Pasquale Baylón, an egg, and beer imagery.